Business7 min read
Is your landing page working? 4 numbers to check every week
You don’t need to become a data person: four simple questions, answered with free Google Analytics numbers, show if your page works and what to fix first.
Business & conversion
Websites from a business angle: whether you need one, who to hire, what a fair price looks like, and how to turn visitors into customers.
Business7 min read
Zalo button or lead form on your landing page? Usually both
Vietnamese customers skip forms but message on Zalo in minutes. Zalo button, lead form, or both on your landing page? And how to handle leads before they go cold.
Business7 min read
7 signs it’s time you had your own website
Not everyone needs a website right now. But if a few of these signs sound like you — customers asking for a site, retyping info all day — it’s time to consider one.
Business7 min read
8 questions to ask before you hire someone to build your website
Only spotting the gaps after the site is built? These 8 questions help small owners avoid costly surprises — from quotes and ownership to maintenance.
Business7 min read
How to ask customers for reviews that build trust
Real reviews from past customers convince new ones more than any self-praise. Here’s how to ask well, at the right moment, and display them on your site to convert.
Business7 min read
How to shoot product and service photos for a website that cares (with a phone)
Dark, blurry photos lose customers even when your service is great. A simple phone guide to light, clean backgrounds, angles, and gentle editing for your site.
Business7 min read
Do you need a website, or are Facebook and Zalo enough?
Facebook and Zalo are selling well, so do you still need a website? A straight look at both sides: when a page is enough, and the quiet risks of relying only on social media.
Business7 min read
Signs of a trustworthy web shop — and the red flags to avoid
Picking the wrong web shop costs money and time. Here are the signs of a trustworthy one and the red flags to avoid, with examples for cafes, homestays, and spas.
Business7 min read
Google Business Profile — why every shop should have one
A free Google Business Profile pulls in local customers searching “pho near me” or “spa nearby”. A gentle guide to setting it up, keeping it, and linking your site.
Business7 min read
Pull customers from Facebook and TikTok to your website
Lots of views but customers keep drifting off? Here’s how to guide people from Facebook and TikTok to your site to gather and close — with real examples.
Business7 min read
How long does a website take? The process from A to Z
How long does a website take? Walk through 5 real steps from locking the goal to going live, why it’s fast or slow, and which parts depend on you, with real examples.
Business7 min read
How do you know a website quote is fair?
Same request, one quote a few million, another tens of millions. How to read a website quote, tell cheap-and-real from cheap-and-fake, and set a fair budget.
Business7 min read
Freelancer, agency, or DIY with Wix/WordPress?
Compare three ways to build a small-shop website by cost, time, quality, and after-care — with café, homestay, and spa examples to help you pick the right path.
Business7 min read
Ready-made template vs custom website — gains and trade-offs
Should you use a ready-made template or build a custom site? Compare gains and trade-offs in cost, speed, and standing out — with examples for eateries, spas, and homestays.
Business7 min read
Website, landing page, or fanpage — which one?
Fanpage, landing page, or a full website? A plain-language guide to the three options and how to combine them, so small shop owners know what fits.
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